Will S wrote:
It's somewhat astonishing that people have taken the concept of a meme, and bastardized it into meaning "random pictures with text across them in an attempt at ironic humor". Meme (actually the full term was mimeme) was a Dawkins term, basically meaning a means of cultural transfer...fashion, music styles, speech patterns/slang, etc. It morphed in the early 2000s, particularly in news media/polical media into a snynonym for the underlying, often false or spun, narrative (e.g. "Romney is a job creator businessman" on one side vs. "Romney is a vulture capitalist"...competing memes or narratives). Leave it to the lowest common demoninator of the internet to retard this term into essentially meaning a lame attempt at campy, ironic, or quirky humor. I blame the hipsters.